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Sri Lanka to showcase her worth at Expo 2020, Dubai

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Mr..Malik Samarawickrema, Minister of Development Strategies and International Trade , Ms. Indira Malwatte Chairperson & Chief Executive of Export Development Board ,Prof. K.K.C.K. Perera, The Vice Chancellor,University of Moratuwa

Considering the importance of the Gulf Region in the spheres of economic and social activity as well as UAE and Gulf Region being important economic partners in Sri Lanka’s effort to build lasting partnerships in investment, trade development finance etc Sri Lanka has confirmed the  participation at the expo 2020 to be held in Dubai from October 20, 2020 to 10th April 2021.

Expo 2020, one of the oldest and largest international events taking place every 5 years lasting for six months, is expected to attract over 25 million people of which 70%  will be international visitors, and the main site of the Expo 2020 will be held in a 438 hectare area (1,083 acres) in the midway between Dubai and Abu Dhabi.

The main theme of  the Expo 2020 will be  “Connecting minds, creating the future” and it will be an ideal place  for Sri Lanka where  opportunities will be available to learn, innovate and create progress by sharing ideas and working together through a common theme.

The three sub theme districts namely opportunity, mobility and sustainability  will be central to the design of the master floor plan and the Sri Lanka Pavillion, under the title of “ Island of Ingenuity “   showcasing  our efforts connected to the social, economic, technological and cultural aspects that make up the life of our nation, will be located in the Opportunity District with a 212sqm area as the ground floor and 172sqm office space in the first floor.

The Island of Ingenuity pavilion will offer opportunities not only to merchandise trade but will display all services such as ICT and endless tourism attractions. It will also provide a platform to showcase Sri Lanka’s latest research and development efforts under the themes of Ingenious Products, Ingenious Services and through Ingenious Creativity providing insights into how our cultural heritage, environmental measures and key destination attractions can contribute to contemporary minds and challenges the world faces at present.

Expo 2020 Dubai will contribute to achieving the Sri Lanka Vision 2025 by supporting the growth of tourism, stimulating the development of innovative businesses and enhancing the country’s international reputation as a location to do business.

The “Expo 2020 Dubai”, is expected to attract over 25 million visitors of which 70% will be international visitors. It is also expected that there will be more than 200 participants during the span of 06 months period to showcase their countries/products/organizations. The main site of Expo 2020 Dubai will be a 438-hectare area (1,083 acres) located midway between Dubai and Abu Dhabi.

Considering the importance of the Gulf Region in the spheres of economic and social activity as well as UAE and Gulf Region being an important economic partners in Sri Lanka’s effort to build lasting partnerships in investment, trade, skill development, finance etc, Sri Lanka has confirmed participation at the Expo 2020 Dubai.

Sri Lanka through the National Export Strategy has embarked on an ambitious export promotion programmes for market and product diversification under the theme “An Export Hub driven by Innovation and Investment” The Expo 2020 Dubai is well fitting into this objective as it will enhance country’s image, showcase Sri Lanka’s quality offer which will help increase market share, business and add exposure to our companies on emerging trends in technology. It will offer opportunities for negotiation on technology transfers, FDI discussions and resultant inflows etc.

The theme will showcase Sri Lanka : “As a nation who are willing to see any challenging situation as an opportunity. Adaptable into any challenging situation runs in our veins as we turn every water drop into a nourishing flow which flourishes our own path and other’s. The cultural and indigenous methods of problem solving holds the wealth and flair of entrepreneur and innovation. There is enough room for everyone within our opportunity as we take our opportunity in fabricating an opportunity for everyone.”

Through the Creative Youth Program (CYP) of the Expo Organizer, (CYP is a pavillion design competition that provides participating nations’ universities with the  tools  to create exhibition proposals that will serve as the foundation for their pavilion design showcased at Expo 2020)  has been given opportunity to get involved with the designing of Sri Lanka Pavilion. Accordingly, 2 Student Teams from the Department of Integrated Design of the Faculty of Architecture, University of Moratuwa participated in the global competition. The student team who have done their design concept under the theme of  “Opportunity beyond water”   has won the competition and accordingly, Sri Lanka Pavilion will be designed to depict this theme.

A Steering Committee consisting representatives from the Ministry of Finance, Ministry of Foreign Affairs, Ministry of Development Strategies & International Trade, Ministry of Industry & Commerce, Ministry of Tourism,, Sri Lanka Export Development Board, Department of Commerce, Sri Lanka Gem & Jewellery Authority, Sri Lanka Tea Board, Board of Investment of Sri Lanka, Sri Lanka Tourism Promotion Bureau, and the representatives of the Private Sector has been  appointed  for effective implementation of Sri Lanka’s participation at the expo 2020 Dubai.

At a press briefing  recently held at the Export Development Board Auditorium, where Minister of Development Strategies and International Trade Mr.Malik Samarawickrema, Chairperson and Chief Executive of EDB Mrs.Indira Malwatte and Vice Chancellor of University of Moratuwa  Prof. K.K.C.K Perera, participated, the progress of Sri Lanka’s  participation at the Expo 2020 Dubai was discussed and the Sri Lankan Logo for the occasion was presented. In addition certificates to the  winners of the Creative Youth Program  too were presented.

 

 

 

 

 

 

CYP Team from University of Moratuwa : The winning team members are Team Leader Dulaj Perera, Vikasitha Anumewan, Dinuka Amarakoon, Randika De Silva, Himesh Rajapaksha, Imali De Silva, Rajika Thilakarathne and Abdul Rahuman.

The student teams were steered by Head of the Department, Archt. Sithumini Rathnamalala, Senior Lecturer, Archt. Sagara Jayasinghe and Lecturer, Mr. Dilina Janadith. The CYP Project was coordinated by Lecturer, Ms. Ruwani Rathnayaka with the collaboration of Sri Lanka Export Development Board and Dubai Organizers of CYP.